GitHub Brand Identity

Identity

Generative

GitHub is the world's largest open-source community for borderless software development collaborations. Rooted in the ethos of freedom and openness, GitHub aims to bridge creators from distinct disciplines and backgrounds. The new identity system focuses on the dynamic interconnections within the community, illustrating how GitHub brings people together and amplifies their impacts to create a better future for all.

Credits
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The new identity system builds on the idea of connections among works and people, illustrating GitHub as the heart of collaboration and sharing within the open-source community. The dynamic relationship between the lines is a visual metaphor for how GitHub brings intelligence together like a funnel and amplifies the impact of the projects like a megaphone.

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With great power comes great responsibility. As the open-source community keeps building the software for tomorrow, it's crucial to continuously reflect on how technologies could influence society in both political and philosophical means.

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The world of open source has always been abstract and intimating to newcomers. The new identity aims to lower the entry barrier by presenting the basic concepts of open source in a visually intriguing way, explaining open source's history, structures, and cornerstone.

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Copyleft, as opposed to copyright, is the action of allowing your work to be used and modified without restrictions. This guideline is an introduction to the open-source community, allowing anyone, regardless of experience, to participate and contribute to open source.

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